|
In my recent conversations with business leaders worldwide, a clear theme has emerged: a growing weariness toward the omnipresent "hype." We have seen enough AI demonstrations that appear like magic but, in practice, turn out to be little more than a novelty. Real innovation does not happen in a vacuum; it occurs where powerful technology meets the people who lead it strategically.
In 2026, the challenge for us as CEOs is no longer just "digital transformation." It is the safeguarding of institutional intelligence. We are currently witnessing a "knowledge exodus"—a risk where decades of expert know-how leave the organization. If this expertise is not translated into executable processes, the company loses its most valuable capital.
My focus is therefore on Empowerment and Sovereignty. For far too long, the power to shape processes and customer correspondence rested solely with the programmer. We are bringing this power back to where it belongs: into the hands of the operational decision-makers. When a business expert can sketch complex value streams and documents through a natural-language dialogue—guided by the guardrails of an ontology—the result is an immediate, living application that follows your unique business rules.
This is where we build the bridge to Business Process Value. Through integrated Content Governance and the dismantling of rigid CCM silos, we transform customer communication and its connected processes into a high-performance engine. We enable you to scale your omnichannel strategy globally without being held back by obsolete point solutions. By integrating our AI agent, Owlfie (with the human in the loop), we are no longer just thinking "outside the box"; we are replacing the box entirely with an intelligent, archive-based knowledge platform.
I invite you to leave the market noise behind and join us this spring for a dialogue among peers. From April 19–21, our Open House 2026 will take place at our headquarters in Austria.
This is not a marketing event; it is a strategic briefing. In our Management Circle, we will discuss how to transform "head-knowledge" into lasting enterprise value. Through live panels and demonstrations, you will witness how business verticals achieve true Content Autonomy and how the synergy between human expertise and IBM watsonx™ delivers results that far surpass standard solutions.
Innovation is a journey we take together. I look forward to exploring these strategic opportunities with you personally in April.
|
